I joked about this in a forum topic elsewhere in these discussion boards and heard bits and rumors about it for a while.... but it seems like the film is getting made!!!
MY NAME IS BRUCE
Plot synopsis: B Movie Legend Bruce Campbell is mistaken for his character Ash from the Evil Dead trilogy and forced to fight a real monster in a small town in Oregon.
Imdb Page: http://www.imdb.com/title/tt0489235/
My Name is Bruce page at www.bruce-campbell.com
Sounds like this could be a really fun flick.
Bruce is starring and directing! 2007 just got a little bit better.....
Oh and who's idea was it to have Bruce become the spokesman for Old Spice? Because it's f*cking genius!