(http://lileks.com/bleats/archive/14/0914/0901art/product/2.jpg)
Cover of the children's book SPRITE75 AND THE DRUNKEN KITTY.
Pretzel Beer! With pretzels already in it, so that when your drinking beer & watching football, you won't have to put up with your wife nagging about all the pretzels you've been eating...
Tony the Tiger's alcoholism started at a young age. After his owner gave him his first sip, he declared that it was "GRRRRRREAT!!!".