Poor Weekend Opening for "Elektra"

[nobody]

"Elektra" only made $12,500,000 (estimate) for it's opening weekend. I'm happy. Maybe now Hollywood will FINALLY realize there's a difference between certain comic book characters- and that not all of them are worth committing to film.

[Menard]

As long as someone believes there is profit to be made, particularly in the product licensing, they will make it. If they can market a movie well enough to get people into the theatre within the first three weeks of realease, they have accomplished their goal. One of the main problems for ELEKTRA is that they are continuing a character, as far as most people are concerned, from a movie which a lot of people did not like (and frankly the promos looked pretty bad). The comic fans who are actually familiar with ELEKTRA are the smaller part of their target audience. Unfortunately, for them, it is probably these same fans who made up a good part of their audience this time, and it sounds like they were very disappointed; which also sounds like the death knell for their movie.

[Dunners]

I see the movie pulling in about $30 million in the US. I think it only had like a $45 million budget anyways. it'll be a success regardless.

[BeyondTheGrave]

Yeah Menard your right. being a fan this was very disappointing. My previous post of this sums it all up


 You can’t give it, you can’t even buy it, and you just don’t get it!-Aeon Flux

[JohnL]

>Maybe now Hollywood will FINALLY realize there's a difference between certain
>comic book characters- and that not all of them are worth committing to film.

Not a chance. Nobody in Hollywood is capable of judging quality. To them, all comic book characters are the same.

[J Perk]

Dammit I'm still waiting on a Ghost Rider movie.  But then they'd make a Vengeance, and then a Zarathos, and then a Midnight SOns and then a Lilith and Baal .........  Okay maybe I'm going a bit far.  BUt I still want Ghost Rider

[dudeman]

all these movies always get good DVD sales though when it's all hyped up for $14.99 at Target, which only encourages more uninspired flashy movies like this to be made

[Kory]

Hollywood knows that they can make a piece of crap movie... but it will make money because it has a scantily clad Jennifer Garner.  It's all about the 18-45 yr old males.

[Menard]

For my money, that's not scantily clad enough.

[AlexB]

I just saw the trailer for Elektra; Very confusing, with lots of different images and snatches of dialogue. And then there were some curious special effects: a dark haired woman dissolving into birds, rather like Madonna in Frozen, and a guy with animal tattoos that came to life. There was a wolf's head growing out of his chest or something. Does the movie make more sense?

[kriegerg69]

.....the movie simply SUCKS? The previews looked dreadful.

[Jack Corbett]

Actually, it isn't the first one that will probably balk at the box office. There has been a few in recent years... E.g. Charlies Angels:Full Throttle.

But that IS a s**t opening weekend...

[Yaddo 42]

Since the home video market can make up around half of the money a film generates, I agree with Dunners and dudeman that it will be a big DVD seller and definitely a big renter if only because Garner is in it. I was shocked how long all the copies of "Chronicles of Riddick" were checked out when it was released, It was nearly three weeks of checking back every few days before I could find a copy actually on the shelf at my local store. That got killed at the theater, and I have no idea how well it sold on video, but it might have been a big renter.

"Elektra" may not generate a whole new franchise like the studio would have wanted but I don't see them taking a big hit on this. They released it during the winter months, which is usually a sign of low expectations or low quality criticproof cash rakers (I worry about civilization since "Are We There Yet?" is doing so well).