I've seen this come up in quite a few places.
https://www.npr.org/2021/09/13/1036588015/two-companies-pay-watch-horror-movies-halloween-stephen-king (https://www.npr.org/2021/09/13/1036588015/two-companies-pay-watch-horror-movies-halloween-stephen-king)
This showed up in my Facebook news feed. My guess is someone with "connections" will be selected to watch them and get paid.
That's almost my entire month's salary in SA rand: I'm game.