Seems too good to be true, but I bought one.
https://www.moviepass.com/This card allows you to see 1 movie per day (!) at participating theaters, for a monthly fee of $9.95. Only regular 2D screenings, no 3D or special events. I tried it last night and got my first free movie. I don't see how this business model is sustainable and I expect a rate hike eventually. But if you see two movies a month in theaters it pays for itself.
I'll report back if I discover problems with the service, but for now it seems like a bargain.